People expect sales to appear only when money arrives.
Track
Shared concept
Phase
Shared language
Starts with
Sold equals collected
Ends with
Sold, then collected
The Income Statement shows sales from issued invoices; collections are read in Payments, Registers, and the Cash card.
The owner sees sales higher than collections.
This is the key moment of the journey: selling and collecting are two moments. This is the key moment of the journey.
Credit memos and refunds follow their own rules.
Only validated payments count.
Costs mirror sales: recorded when incurred.
Reads the commercial picture and escalates exceptions.
Owns money movement, registers, and reconciliation.
Net sales and Cash on separate KPI cards.
Why: Not confuse a good season with money in the bank.
Sold is not collected. Read sales and cash separately.